Event Marketing Guidelines

Campus Posters/Flyers

An 8 ½ x 11" poster can be designed, GUEST approved and distributed on all major campus boards two weeks before the event. Here's what you need to know.

• Include a contact name, phone and email on the flyer or poster.
• Your poster can be seen on 13 campus bulletin boards and on 65 bulletin boards in residence halls.
• Deliver your flyers and or posters to the Hemmingson Welcome Desk and complete their submission process.

Hemmingson Second Story Rail Poster

Be seen in a big way! GUEST Services is your contact to hang a poster on Main Street in the Hemmingson Center.

• You will need to print and delivery one copy of your poster to the Welcome Desk in the Hemmingson Center.
• Dimensions: 42x58”, no crops or bleeds.
• Best practice is to use limited, large copy and no QR code.
• Posters can be printed through Campus Printing.

Postcard or Folded Card

Get your message out to faculty, staff and external audiences. Work with Campus Printing or an external vendor to design and print your event card.

• Use a 4x6”, 7x5” or 8x6” postcard or 4.5"w x 6.25"h with A6 envelope.
• Contact Campus Printing for a quote.

Sandwich Boards

A limited number of additional sandwich boards are available to be used for other advertising.

• Dimensions: 24x36", no crops or bleeds.
• Please see GUEST Services guidelines for more information.
• Posters can be printed through Campus Printing.

Gonzaga Bulletin

Advertisement can be placed to run for the two Thursdays leading up to the event.

• Approximate costs: $180.00 - $285.00 per ad.
• Work with the editorial staff to have possible editorial coverage the week before.
• Contact adoffice@gonzaga.edu or x6839.

Digital Displays in Common Areas

Digital displays serve as dynamic information hubs, seamlessly disseminating diverse content such as news updates, event schedules, and announcements in a visually engaging and easily accessible manner. We've included details to get you started with this great option.

Hemmingson Center

• Dimensions: 11.25x20 (or 1080px X 1920px).
• File format: JPG
• Email Email Auxiliary Enterprises at ae@gonzaga.edu to place on screens.

College of Arts and Sciences (Humanities Building)

• Contact Jacqueline McCormick at mccormickj@gonzaga.edu for more information

School of Business (Jepson)

• Contact AJ Hawk at hawka2@gonzaga.edu for more information.

School of Education (Rosauer Center)

• Contact Lauren Sfeir at sfeir@gonzaga.edu for more information.

School of Engineering and Applied Science (Herak, Bollier)

• Contact Janean Schmidt at schmidtj2@gonzaga.edu for more information.

Reader Boards on Hamilton St. and Division St.

Capture the attention of automobile traffic on these busy thoroughfares. GU has bright reader boards ready to promote your event to the greater Spokane community.

• Submit a Readerboard Request here.
• Contact Thea Skokan for more information, skokan@gonzaga.edu.

Wall Painting (near DeSmet and Crosby)

Legend. A campus icon that needs no introduction.

• A wall reservation needs to be made three weeks before the event to ensure placement.
• Request space through Zagtivities.
• Paint is housed on the first floor of college hall in a utility closest close to the south side entrance.

Gonzaga University E-newsletter

• Graphic: 380x200
• Use the this form to post your event to the university event calendar.
• Contact Dan Nailen at nailen@gonzaga.edu

Gonzaga.edu

• Department Matrix CMS editors can create new web copy on the department’s main page highlighting the event.
• If you need help adding your event to the university calendar, please use the Web Request form.

Morning Mail

• Morning Mail entries for both the Student and the Faculty/Staff editions can be written and distributed using this submission form.
• Event information can be posted once a week leading up to the event and twice a week during the week of event.
• Questions? Contact Thea Skokan at skokan@gonzaga.edu.

New Student & Families Portal

• A brief message that will go out to parents and families of students.
• Dimensions: A 700px wide photo or graphic with short description of event
• Contact Jim Fawcett at fawcettj2@gonzaga.edu with questions.

Social Media

• For graphic dimensions please see our Social Media Brand Standards page.
• Register or request a social media account here.
• Email socialmedia@gonzaga.edu with questions.

Spirit Newsletter

• Fill out the Story Request Form to suggest a story for the Spirit Newsletter.
• Contact Thea Skokan at skokan@gonzaga.edu with questions.

Community/Media Calendars

Sprinkle some joy on our community calendars by adding event details to these media calendars.

• Coeur d'Alene Press
• Downtown Spokane
• Ed Clark How’s Business
• Fig Tree
• Greater Spokane Incorporated
• Greater Spokane Valley Chamber of Commerce
• Inlander
• Journal of Business
• KREM 2
• KXLY
• Spokane 7
• Spokane Public Radio
• Spokane Events
• Spokane FaVS
• Visit Spokane

External Print Ads and Radio

MarCom can assist with requirements and rates for local media. ALL paid advertising must be approved prior to submission. Please email brand@gonzaga.edu your proposed advertisement artwork and publication dates.

Press Release

Some events benefit from exposure through a Gonzaga press release. Use this form or contact Dan Nailen for more information.